Candles are more than just a source of light—they’re a spark of creativity and personality. If you’ve ever laughed at a witty label or felt inspired by a clever scent name, you already know the charm of Funny Names for Candles. These playful and unique names bring humor and originality to any candle brand, making each scent a story worth sharing.
From punny candle names to witty scent ideas, there’s endless room for creativity. Whether you’re crafting unique names for handmade candles or brainstorming funny candle label ideas, the right name can turn a simple jar of wax into a memorable gift. Dive in for some laugh-worthy inspiration and creative spark.
Check out our list of the Funny Names for Dirty Underwear.
The Benefits of Choosing Funny Names for Candles
1. Adds Personality and Humor to Your Brand
Using funny names for candles instantly gives your brand a unique personality. It helps customers connect emotionally, making your products feel more relatable and memorable. A touch of humor sets your candles apart in a market full of ordinary names.
2. Makes Your Candles More Gift-Worthy and Shareable
Funny candle names turn simple candles into conversation starters and perfect gifts. People love sharing witty or clever labels on social media, helping your brand gain organic exposure and word-of-mouth promotion effortlessly.
3. Boosts Brand Recall and Customer Loyalty
Creative and funny candle names stick in people’s minds. When customers laugh or smile at a name, they’re more likely to remember it—and come back for more. This playful approach builds stronger brand loyalty and repeat buyers over time.
Funny & Creative Names for Candles

Playful candle names that spark joy and laughter in every room.
1. Smells Like Vacation
Tropical escape vibes in wax form
2. Morning After Coffee
Cozy caffeinated comfort without the jitters
3. Secretly Doing Nothing
Guilt free lazy day celebration scent
4. Chaos in a Jar
Unpredictable blend of everything at once
5. Laundry Day Bliss
Fresh linen scent minus the folding
6. Pumpkin Spice & Regrets
Fall obsession with a humorous twist
7. Oops, I Burned Dinner
Kitchen mishap turned into fragrant fun
8. Petting Zoo Memories
Nostalgic barnyard scent adventure awaits you
9. Midnight Procrastination
Late night productivity avoidance smells amazing
10. Brunch Never Ends
Endless mimosas and pancakes in candle
Business Names for Candles
Professional candle brand names that convey elegance and market appeal.
1. EverGlow
Timeless radiance that burns on forever
2. Luminous Luxe
Premium light wrapped in sophisticated elegance
3. Flicker & Flame
Dancing fire creating warmth and ambiance
4. Aroma Haven
Peaceful sanctuary filled with delightful scents
5. Wax & Whimsy
Playful creativity meets artisan candle crafting
6. The Scented Nest
Cozy home fragrances for every space
7. Glowistry
Artistic mastery of light and fragrance
8. Amber Alchemy
Transforming wax into golden glowing magic
9. Serenity Wick
Peaceful flames bringing calm to chaos
10. Pure Essence Co.
Authentic natural fragrances crafted with care
Good Names for Candles
Versatile candle names that work across various styles and preferences.
1. Lustre Glow
Shimmering light with polished refined elegance
2. Velvet Flame
Soft luxurious fire wrapped in warmth
3. Ethereal Wick
Heavenly light floating through your space
4. Golden Aura
Radiant warm glow surrounding every moment
5. Mystic Breeze
Mysterious wind carrying enchanting fragrant whispers
6. Tranquil Light
Peaceful illumination bringing inner calm harmony
7. Oasis Glow
Desert sanctuary light refreshing weary souls
8. Whispering Flame
Gentle fire softly speaking soothing secrets
9. Harmony Wick
Balanced flame creating perfect peaceful atmosphere
10. Radiant Haven
Glowing sanctuary of comfort and light
Vanilla Names for Candles
Classic vanilla themed candle names celebrating this beloved timeless scent.
1. Vanilla Bliss
Pure sweet happiness in every breath
2. Golden Vanilla
Rich warm vanilla with luxurious undertones
3. Velvet Vanilla
Smooth creamy vanilla wrapped in softness
4. Pure Vanilla
Simple authentic bean fragrance done right
5. Vanilla Haven
Safe sweet sanctuary of comforting scent
6. Vanilla Glow
Warm illuminated vanilla radiating soft light
7. Vanilla Dream
Sweet fantasy captured in creamy wax
8. Vanilla Orchid
Exotic floral twist on classic vanilla
9. Vanilla Serenity
Peaceful calm delivered through sweet bean
10. Vanilla Harmony
Perfectly balanced vanilla creating pure tranquility
Brand Names for Candles

Memorable brand identities perfect for launching your candle business line.
1. Golden Glow
Warm radiant light in every product
2. Wick & Whimsy
Playful elegance meets handcrafted quality flames
3. AuraFlame
Energy and fire merged into one
4. LuminEssence
Light and fragrance blended into perfection
5. Solasta Candles
Shining bright with stellar quality products
6. Melted Magic
Wax transforms into enchanting fragrant spells
7. Serenity Glow
Calm peaceful light for mindful living
8. Ethereal Wick
Delicate otherworldly flames burning beautifully bright
9. Amber Flame
Rich warm fire with golden tones
10. Harmony Lights
Balanced illumination creating perfect peaceful spaces
Scent Names for Candles
Fragrance focused names highlighting specific aromatic profiles and notes.
1. Lavender Bliss
Calming floral purple relaxation in wax
2. Vanilla Haven
Sweet creamy comfort in every corner
3. Citrus Spark
Bright zesty energy lighting up rooms
4. Ocean Breeze
Fresh salty air from coastal waves
5. Amber Woods
Warm earthy forest with golden resin
6. Rose Petal Kiss
Romantic floral softness touching your senses
7. Golden Spice
Warm exotic blend of aromatic spices
8. Mint Meadow
Cool refreshing green fields of freshness
9. Honey Glow
Sweet golden nectar radiating warm light
10. Eucalyptus Mist
Clean crisp herbal fog surrounds you
Fall Names for Candles
Autumn inspired candle names capturing the essence of cozy harvest season.
1. Autumn Hearth
Warm fireside comfort on crisp evenings
2. Pumpkin Spice
Classic fall favorite with cinnamon nutmeg
3. Crisp Leaves
Fresh autumn air through colorful foliage
4. Spiced Apple Cider
Warm mulled fruit with cinnamon stick
5. Harvest Moon
Golden glow over autumn field bounty
6. Maple Woods
Sweet syrup scent through forest trees
7. Chestnut Grove
Roasted nuts under fall canopy shade
8. Cinnamon Bark
Warm spicy stick with earthy undertones
9. Amber Glow
Rich golden light perfect for fall
10. Toasted Marshmallow
Sweet campfire treat on cool nights
Cool Names for Candles

Modern trendy candle names that appeal to contemporary sophisticated tastes.
1. Moonlit Haven
Peaceful nighttime sanctuary under celestial glow
2. Frosted Pines
Icy evergreen trees in winter wonderland
3. Velvet Rose
Luxurious soft petals in deep crimson
4. Golden Ember
Glowing coal radiating warm precious light
5. Ocean Drift
Floating freely on salty blue waves
6. Misty Meadow
Foggy morning over dewy green fields
7. Lunar Lavender
Purple moonlit floral floating through night
8. Crimson Sunset
Deep red sky fading into night
9. Winter Amber
Cold season warmth in golden resin
10. Sandalwood Spirit
Mystical woody essence with earthy soul
Aesthetic Names for Candles
Visually inspired names perfect for Instagram worthy beautifully designed candles.
1. Golden Horizon
Sunrise glow stretching across distant skyline
2. Midnight Bloom
Flowers opening under dark starry skies
3. Ethereal Mist
Dreamy fog floating through mystical landscapes
4. Velvet Ember
Soft glowing coal wrapped in luxury
5. Moonlit Grove
Forest clearing bathed in silver light
6. Twilight Whisper
Dusk secrets shared in fading light
7. Aurora Bliss
Northern lights dancing in pure joy
8. Rosewood Reverie
Dreamy daydream through fragrant wood garden
9. Frosted Eucalyptus
Icy herbal leaves dusted with crystals
10. Amber Drift
Golden resin floating through warm air
Beautiful Names for Candles
Elegant sophisticated candle names emphasizing grace and timeless refined beauty.
1. Celestial Glow
Heavenly light shining from the stars
2. Lunar Essence
Moon’s pure spirit captured in wax
3. Golden Horizon
Sunset line where earth meets sky
4. Velvet Ember
Luxurious soft coal burning with grace
5. Ocean Serenity
Peaceful calm of endless blue waters
6. Midnight Bloom
Elegant flowers opening in moonlit darkness
7. Sapphire Mist
Blue gemstone fog floating through air
8. Wildwood Glow
Untamed forest light radiating natural beauty
9. Crimson Petals
Deep red flowers falling with grace
10. Ivory Haven
Pure white sanctuary of elegant peace
Cute Names for Candles

Adorable charming candle names that bring sweetness and delightful whimsy.
1. Twinkle Wick
Sparkling little flame dancing with joy
2. Berry Glow
Sweet fruit radiating soft pink light
3. Amber Whisper
Gentle golden murmur of warm light
4. Peachy Drift
Soft fuzzy fruit floating on breeze
5. Moonlit Breeze
Gentle night wind under silver glow
6. Lavender Bliss
Purple flower happiness in every breath
7. Golden Ember
Precious glowing coal burning bright warmth
8. Sunbeam Kiss
Warm ray gently touching your face
9. Sugar Plum Glow
Sweet fairy tale fruit radiating light
10. Ocean Drift
Gentle waves carrying you softly away
Clever Names for Candles
Smart creative candle names showcasing wit and thoughtful imaginative wordplay.
1. Moonlit Meadow
Night field bathed in silver glow
2. Velvet Horizon
Soft luxurious line where worlds meet
3. Amber Whisper
Golden resin softly speaking to you
4. Citrus Bloom
Bright zesty flowers bursting with life
5. Frosted Evergreen
Icy pine tree standing through winter
6. Celestial Glow
Heavenly radiance from cosmic beyond above
7. Wildflower Serenade
Untamed blooms singing nature’s sweet song
8. Dusky Petals
Twilight flowers in fading evening light
9. Vanilla Horizon
Sweet bean meeting endless distant skyline
10. Tropical Drift
Island paradise floating on warm winds
Hilarious Everyday Moments
- Netflix & Chill – Lazy streaming night
- Forgot My Password – Digital frustration scent
- Adulting is Hard – Responsibility overwhelm candle
- Coffee Then Chaos – Morning survival routine
- Procrastination Station – Avoiding work forever
- Nap Time Champion – Professional sleep mode
- Payday Celebration – Money just arrived
- Laundry Mountain – Endless clothing pile
- Freezer Dinner Gourmet – Microwave masterpiece meal
- Social Battery Dead – Introvert recharge needed
- Monday Morning Blues – Weekend officially over
- Inbox Zero Dreams – Email fantasy world
- Couch Potato Glory – Peak laziness achieved
- Deadline Panic Mode – Last minute scramble
- Forgot to Meal Prep – Pizza again tonight
- Reply All Regret – Email mistake horror
- Unmuted on Zoom – Video call disaster
- Password Reset Hell – Security question nightmare
- Read Receipts On – Instant message anxiety
- Snooze Button Hero – Five more minutes
- Online Shopping Therapy – Retail healing session
- Group Chat Chaos – Phone notification explosion
- Autocorrect Fails – Texting gone wrong
Food & Kitchen Disasters
- Burnt Toast Artisan – Crispy breakfast mistake
- Leftover Surprise – Mystery fridge container
- Takeout Again – Cooking skills abandoned
- Microwave Popcorn Fail – Slightly too smoky
- Diet Starts Tomorrow – Permanent future promise
- Cheese Board Goals – Fancy snack dreams
- Carbs Don’t Count – Pasta justification scent
- Wine O’Clock Early – Afternoon refreshment time
- Breakfast for Dinner – Pancake rebellion meal
- Salad Guilt Trip – Healthy eating regret
- Pizza Delivery Prayer – Waiting by door
- Spaghetti Sauce Everywhere – Kitchen crime scene
- Cookie Dough Thief – Raw batter bandit
- Dishwasher Tetris – Perfect loading game
- Expired Yogurt Mystery – Fridge archaeology find
- Avocado Toast Obsession – Millennial breakfast classic
- Garlic Breath Pride – Vampire repellent strength
- Ice Cream Dinner – Adult freedom meal
- Ketchup on Everything – Condiment addiction scent
- Meal Kit Confusion – Recipe card disaster
- Smoke Alarm Serenade – Kitchen concert performance
- Cereal for Dinner – Bowl of convenience
- Hot Sauce Addiction – Spicy life choices
Work From Home Reality
- Zoom Meeting Muted – Talking to silence
- Pajama Productivity – Never got dressed
- Working From Bed – Ultimate comfort office
- Fake Background Active – Hiding messy room
- Camera Off Forever – Video call freedom
- Lunch Break Netflix – Extended meal time
- Pretending to Type – Keyboard warrior act
- Meeting Could Be Email – Unnecessary gathering complaint
- Mute Button Champion – Sound control master
- Home Office Chaos – Workspace disaster zone
- Sweatpants Executive – Casual business attire
- Cat Interruption Guaranteed – Feline coworker appearance
- Commute to Couch – Three step journey
- Background Noise Mystery – Unexplained sound source
- WiFi Connection Prayer – Internet stability hope
- Coffee Refill Marathon – Endless cup parade
- Closed Caption Comedy – Subtitle fail moments
- Slack Notification Overload – Message bombardment stress
- Video Call Makeup Panic – Last second beauty
- Dog Barking Conference – Canine meeting crasher
- Kid Zoom Bomb – Child background invasion
- Unmute Fumble Fail – Button confusion moment
- Screen Share Anxiety – Browser tab worry
Self Care & Relaxation Fails
- Bubble Bath Disaster – Too many bubbles
- Face Mask Fright – Mirror scare moment
- Yoga Pants Only – Wardrobe life choice
- Meditation Interrupted – Phone notification buzz
- Spa Day Attempt – DIY beauty chaos
- Sleep Schedule Fiction – Bedtime suggestion only
- Alarm Snooze Record – Unlimited button hits
- Skincare Routine Maybe – Occasional face wash
- Eight Hours Fantasy – Sleep goal never
- Weekend Warrior Dreams – Couch reality instead
- Hydration Reminder Ignored – Water intake failure
- Stretching Tomorrow – Flexibility postponed indefinitely
- Mental Health Day – Necessary sanity break
- Digital Detox Lie – Phone never leaving
- Self Care Fail – Good intentions only
- Bedtime Scrolling Addiction – Sleep delay ritual
- Morning Routine Fiction – Five minute reality
- Treat Yourself Daily – Every day special
- Motivation Missing – Energy not found
- New Year Resolution Ghost – January promise dead
- Gym Membership Donation – Paying never going
- Cozy Blanket Burrito – Wrapped comfort mode
- Sunday Scaries Real – Monday anxiety starting
Pet Parent Problems
- Dog Hair Everywhere – Fur covered life
- Cat Butt Presentation – Feline greeting gift
- Litter Box Luxury – Bathroom aroma joy
- Walked By Dog – Leash control reversed
- Treat Bribery Works – Food motivated obedience
- Zoomies at Midnight – Nocturnal energy explosion
- Chewed Shoe Collection – Puppy art gallery
- Fur Baby Boss – Pet runs household
- Hairball Symphony – Cat hack concert
- Vet Bill Shock – Medical expense horror
- Pet Food Gourmet – Fancy animal dining
- Couch Scratch Gallery – Cat furniture art
- Window Bird Watching – Feline entertainment channel
- Vacuum Cleaner Enemy – Noise monster fear
- Treat Jar Obsession – Snack focused staring
- Belly Trap Activated – Touch forbidden zone
- Paw Print Everywhere – Muddy house decoration
- Pet Tax Demanded – Photo sharing required
- Food Bowl Emergency – Still half full
- Laser Pointer Madness – Red dot hunting
- Squirrel Alert System – Window barking duty
- Sleeping On Keyboard – Cat work interruption
- Hairball Surprise Gift – Unexpected floor present
Social Life Struggles
- Text Back Eventually – Response delay champion
- Plans Cancelled Relief – Secret happiness feeling
- Extrovert Confusion – Social energy mystery
- Small Talk Nightmare – Weather conversation dread
- Party Left Early – Irish goodbye master
- Friend Request Ignored – Social media dodge
- RSVP Maybe Forever – Commitment avoidance expert
- Weekend Plans Never – Stay home preference
- Social Anxiety Special – Gathering stress scent
- Awkward Silence Specialist – Conversation gap creator
- Phone Call Dread – Text preference only
- Voicemail Never Checked – Message box ignored
- Meeting People Hard – Adult friendship struggle
- Ghosting Accidentally – Forgot to reply
- Party Small Talk – Forced conversation pain
- Standing Too Close – Personal space invader
- Name Forgot Immediately – Introduction memory fail
- Handshake or Hug – Greeting confusion anxiety
- Accidentally Rude – Unintended offense given
- Elevator Awkward – Silent vertical journey
- Waved at Wrong Person – Mistaken identity embarrassment
- Story Interrupted – Someone talked over
Seasonal & Holiday Chaos
- Pumpkin Spice Overdose – Fall flavor exhaustion
- Holiday Shopping Panic – Last minute gift
- New Year New Me – January fiction tale
- Summer Body Joke – Beach season denial
- Spring Cleaning Myth – Annual organization lie
- Winter Hibernation Mode – Cold weather cocoon
- Halloween Candy Tax – Parent treat theft
- Turkey Coma Incoming – Thanksgiving food nap
- Christmas Light Tangle – Decoration storage fail
- Valentine’s Day Solo – Single awareness night
- Pumpkin Patch Basic – Fall activity stereotype
- Hot Cocoa Season – Permanent winter drink
- Egg Nog Regret – Holiday beverage mistake
- Ugly Sweater Winner – Fashion disaster champion
- Mistletoe Avoidance – Kiss trap dodging
- Resolution Broken Already – January second failure
- Beach Body Delay – Summer forever postponed
- Firework Finale – Celebration explosion time
- Haunted House Screams – Fear entertainment night
- Black Friday Survivor – Shopping battle veteran
- Gift Receipt Essential – Return preparation ready
- Wrapping Paper Disaster – Present covering chaos
- Eggnog Controversy – Love hate beverage
Technology & Modern Life
- Low Battery Anxiety – Phone death panic
- WiFi Password Quest – Internet access hunt
- Forgot My Charger – Power cord nightmare
- Phone Fell In Toilet – Water damage horror
- Software Update Forever – Installing eternity wait
- Buffering Circle Hell – Loading screen torture
- Caps Lock Yelling – Accidental shouting text
- Selfie Attempt Forty – Perfect picture struggle
- Cloud Storage Full – Digital hoarding problem
- Cookie Policy Ignored – Accept all clicked
- Terms Conditions Skipped – Never actually read
- Notification Overload – Alert bombardment life
- Email Unsubscribe Marathon – Spam fighting mission
- Screenshot Fail – Wrong button pressed
- Video Buffering Again – Streaming patience test
- Bluetooth Connection Mystery – Pairing confusion dance
- Phone Face Unlock Fail – Recognition rejection hurt
- Autocorrect Betrayal – Spelling sabotage attack
- Storage Almost Full – Photo deletion decision
- App Update Required – Forced software change
- Privacy Policy Unread – Terms blindly accepted
- Download Interrupted – Connection lost frustration
- Smart Home Confused – AI assistant misunderstanding
Relationship & Dating Drama

- Read Left On Read – Message ignored pain
- Netflix Cheating Scandal – Watched episode solo
- Blanket Hog Champion – Bed covering thief
- Thermostat War Zone – Temperature battle ongoing
- Dishes Not My Turn – Chore responsibility debate
- Snoring Symphony – Nighttime noise concert
- Remote Control Battle – TV watching power
- Who’s Driving Argument – Transportation negotiation fight
- Date Night Cancelled – Couch preference won
- Anniversary Almost Forgot – Calendar reminder saved
- Texting Ex Regret – Late night mistake
- Couples Costume Pressure – Halloween coordination stress
- Meeting The Parents – Social anxiety maximum
- Relationship Status Complicated – Facebook confusion accurate
- Love Language Lost – Communication breakdown scent
- Ghosted Again – Disappearance act repeated
- Breadcrumbing Expert – Minimal effort master
- Situationship Defined – Undefined relationship label
- Third Wheel Professional – Always tag along
- Friend Zone Resident – Permanent platonic address
- Awkward First Date – Uncomfortable meeting disaster
- Profile Picture Catfish – Photo reality mismatch
Parenting & Family Life
- Stepped On Lego – Foot torture pain
- Goldfish Cracker Everywhere – Snack trail home
- Juice Box Explosion – Sticky mess disaster
- Why Phase Survival – Endless question torture
- Diaper Emergency – Blowout situation crisis
- Tantrum in Target – Public meltdown scene
- Sippy Cup Lost Forever – Mysterious cup disappearance
- Marker On Walls – Child art gallery
- Sleep When Baby Sleeps – Impossible advice given
- Cheerio Floor Decoration – Cereal carpet design
- Screen Time Guilt – iPad babysitter shame
- Toy Avalanche Danger – Living room explosion
- Mom’s Hidden Chocolate – Secret candy stash
- Crayon Masterpiece – Permanent wall decoration
- Snack Bribe Successful – Food negotiation worked
- Nap Boycott Strike – Sleep refusal protest
- Homework Battle Royale – Assignment completion war
- Bedtime Story Marathon – One more book
- Vegetable Negotiation Failed – Dinner table standoff
- Permission Slip Forgot – School form missing
- Playdate Survival – Other kids invaded
- Birthday Party Chaos – Sugar fueled mayhem
- Car Seat Wrestling – Buckle struggle match
Money & Finance Woes
- Payday Millionaire – Brief wealth feeling
- Bank Account Crying – Balance reality check
- Online Shopping Cart – Abandoned purchase graveyard
- Subscription Forgot Canceling – Monthly charge surprise
- Impulse Buy Regret – Purchase decision shame
- Credit Card Declined – Payment rejection embarrassment
- Budget What Budget – Spending plan ignored
- Check Engine Light Ignored – Car problem denial
- Rent Due Panic – First month expense
- Coffee Shop Addiction – Daily latte expense
- Window Shopping Only – Look not buy
- Clearance Rack Dive – Discount hunting mission
- Price Tag Shock – Cost reality horror
- Bill Payment Juggle – Priority expense decision
- Overdraft Fee Again – Bank penalty repeat
- Tax Season Dread – Annual financial nightmare
- Coupon Clipping Champion – Savings strategy master
- Lunch Brought From Home – Budget meal success
- Free Shipping Minimum – Cart filling justification
- Student Loan Forever – Debt endless reminder
- Thrift Store Treasure – Secondhand shopping win
- Broke Until Friday – Temporary poverty status
Personal Experience
When I first started making candles at home, I realized how much a name could change everything. I once labeled a lavender candle “Don’t Stress, Just Melt,” and my friends couldn’t stop laughing. It became my best-seller—and showed me the magic behind funny and clever candle names.
Experimenting with witty candle name ideas also made my small business feel more personal. Each label became a reflection of my humor and creativity. It’s amazing how a funny candle name can instantly connect with people and make a gift feel extra special.
Check out our post on choosing the perfect Funny & Creative Names for Facial Hair.
Frequently Asked Questions
What are some Funny Names for Candles?
Names like “Smells Like Drama” or “Netflix & Melt” are always a hit.
How do I come up with funny candle names?
Combine humor, scents, and everyday phrases for clever results.
Why are funny candle names so popular?
They make candles feel more relatable and gift-worthy.
Can I use puns for candle names?
Yes! Puns like “Wick-edly Good” always catch attention.
Are funny candle names good for marketing?
Absolutely—funny names make your brand memorable and shareable.
What are good candle names for relaxation scents?
Try “Calm Yo’ Flame” or “Zen and the Art of Wax.”
How do I name my candle business creatively?
Use your humor style—sarcastic, sweet, or pun-filled—for inspiration.
Do funny names help candles sell better?
Yes, because they spark emotion and conversation.
What are some unique candle name ideas for gifts?
Think “You Light Up My Life” or “Burn, Baby, Burn.”
Where can I find inspiration for funny candle names?
Pop culture, memes, and everyday phrases are goldmines.
Conclusions
Naming candles can be just as fun as making them. Whether it’s punny candle names or witty scent ideas, humor adds a personal touch that turns your product into a talking point. Funny names not only attract customers but also make your brand more recognizable and human.
In the world of creativity, laughter goes a long way. So explore your imagination, play with words, and let your sense of humor shine. After all, the most memorable gifts are the ones that make people smile—and nothing does that better than Funny Names for Candles.
Don’t miss our post on unique and catchy Funny Names for Lazy People at Work.

John Bobo is an experienced professional with over 10 years of expertise in his field. He is passionate about sharing knowledge, inspiring others, and helping people achieve their goals. With a strong background built through years of dedication and hard work, John continues to create valuable content that informs and motivates his readers.
